Werden Cookies für Marketingzwecke gesetzt, spricht man von Marketing-Cookies. Diese werden verwendet, um dem Nutzer auf ihn abgestimmte und relevante Werbung vorzustellen. Weiterhin werden sie dazu genutzt, die Erscheinungshäufigkeit einer Anzeige festzulegen und die Effektivität einer Werbekampagne zu ermitteln.
Cookie | Type | Duration | Description |
---|---|---|---|
Facebook fr | HTTP Cookie | 3 Monate | Used by Facebook to display a range of advertising products, such as real-time bids from third party advertisers. |
Facebook tr | Pixel Tracker | Session | Used by Facebook to display a range of advertising products, such as real-time bids from third party advertisers. |
Analytics-Cookies helfen uns zu verstehen, wie unsere Besucher mit der Website interagieren. Es hilft uns die Anzahl und Herkunft der Besucher und die Seiten, auf denen sie navigieren, zu verstehen. Diese Cookies sammeln solche Informationen und werden anonymisiert verarbeitet.
Cookie | Type | Duration | Description |
---|---|---|---|
_ga | HTTP Cookie | 2 years | Registers a unique ID that is used to generate statistical data on how the visitor uses the website. |
_gat | HTTP Cookie | 1 day | Is used by Google Analytics to limit the request rate |
_gat_UA-119539470-1 | 0 | 1 minute | This cookie is used by Google Analytics to limit the request rate. |
_gcl_au | 0 | 2 months | This cookie is used by Google Analytics to understand user interaction with the website. |
_gid | HTTP Cookie | 1 day | Registers a unique ID that is used to generate statistical data on how the visitor uses the website. |
_hjid | 0 | 1 year | This cookie is set when the customer first lands on a page with the Hotjar script. It is used to maintain the Hotjar user ID, which is unique to that site in the browser. This ensures that the behavior is associated with the same user ID on subsequent visits to the same site. |
_hjIncludedInSample | 0 | 1 year | This cookie is set to let Hotjar know whether that visitor is included in the sample which is used to generate Heatmaps, Funnels, Recordings, etc. |
Google Analytics collect | 1 | Session | Is used to send data to Google Analytics about the device and the behaviour of the visitor. Captures the visitor across devices and marketing channels |
test_analytics | 2 | Minutes | This test cookie is set to check the functionality of a Google service. |
tk_ai | HTTP Cookie | Session | Registers data on the website behaviour of visitors. This is used for internal analysis and website optimization. |
Performance Cookies sammeln Informationen über die Nutzungsweise unserer Webseite, etwa verwendeter Internet-Browser und Betriebssystem, Domain-Name der Website, von der Sie kamen, Anzahl der Besuche, durchschnittliche Verweilzeit, aufgerufene Seiten.
Diese Cookies speichern keine Informationen, die eine persönliche Identifikation des Nutzers zulassen. Die mit Hilfe der Cookies gesammelten Informationen sind aggregiert und daher anonym.
Performance Cookies werden dazu verwendet, die Nutzerfreundlichkeit einer Webseite und damit das Nutzererlebnis zu verbessern.
Cookie | Type | Duration | Description |
---|---|---|---|
m | 1 | 2 years | Determines the device used to access the Web page. This allows the Web page to be formatted accordingly |
Diese Cookies werden verwendet, um Nutzern passende Werbungen und Angebote anzuzeigen. Die gespeicherten Informationen werden auch mit Dritten geteilt. Eine Auflistung dieser finden Sie in unserer Datenschutzbestimmung.
Cookie | Type | Duration | Description |
---|---|---|---|
_fbp | 0 | 2 months | This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website. |
Facebook _fbp | HTTP Cookie | 3 months | Used by Facebook to display a range of advertising products, such as real-time bids from third party advertisers. |
fr | 1 | 2 months | The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin. |
Google Ads | 1 | Session | This cookie is used to associate users on the homepage with previous Google advertising. |
test_cookie | 2 | 15 minutes | This is a not necessary test cookie for this site played by Google Retargeting. |
Funktionale Cookies sind solche, die zwingend erforderlich sind, um wesentliche Funktionen der Website zu gewährleisten. Ohne diese kann die Website nicht wie beabsichtigt genutzt werden. Sie gewähren u. a. die Funktionalität bei einem Seitenwechsel von http zu https und damit das Einhalten von erhöhten Sicherheitsanforderungen. Diese Cookies sammeln anonymisierte Informationen (es kann daher kein Bezug zu Ihrer Person hergestellt werden) und können Ihre Bewegungen auf anderen Websites nicht verfolgen. Sie werden nur für die Dauer der Sitzung gespeichert und gehören somit zu den Session-Cookies. Ihre Zustimmung zur Nutzung dieser Cookies ist nicht erforderlich.
Cookie | Type | Duration | Description |
---|---|---|---|
__stripe_mid | 0 | 1 year | This cookie is set by Stripe payment gateway. This cookie is used to enable payment on the website without storing any payment information on a server. |
__stripe_sid | 0 | 30 minutes | This cookie is set by Stripe payment gateway. This cookie is used to enable payment on the website without storing any payment information on a server. |
CookieConsent | HTTP Cookie | 1 year | Saves the user's consent status for cookies on the current domain. |
cookielawinfo-checkbox_en | HTTP Cookie | 1 year | Determines whether the visitor has accepted the cookie consent field. |
cookielawinfo-checkbox-advertisment | 0 | 1 year | The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Advertisement". |
cookielawinfo-checkbox-analytics_en | 0 | 1 year | This cookies is set by GDPR Cookie Consent WordPress Plugin. The cookie is used to remember the user consent for the cookies under the category "Analytics". |
cookielawinfo-checkbox-funktional_en | 0 | 1 year | These cookies are set by the GDPR Cookie Consent WordPress Plugin. The cookie is used to store the user's consent to the cookies under the category "Functional". |
cookielawinfo-checkbox-marketing_en | 0 | 1 year | The cookie is set by the GDPR cookie consent to record user consent for the cookies in the "Marketing" category. |
cookielawinfo-checkbox-nicht-notwendig_en | 0 | 1 year | This cookies is set by GDPR Cookie Consent WordPress Plugin. The cookie is used to remember the user consent for the cookies under the category "not necessary". |
cookielawinfo-checkbox-non-functional | 0 | 1 year | These cookies are set by the GDPR Cookie Consent WordPress Plugin. The cookie is used to store the user's consent to the cookies under the category "Non-Functional". |
Sprache festlegen | HTTP Cookie | 1 year | This cookie is used to determine the visitor's preferred language and to set the language on the website accordingly, if possible. |
Stripe | HTTP Cookie | 10 years | Determines the device used to access the Web page. This allows the Web page to be formatted accordingly. |
Stripe_mid | HTTP Cookie | 1 year | This cookie is necessary to process credit card transactions on the website. The service is provided by Stripe.com, which enables online transactions without storing credit card information. |
Stripe_sid | HTTP Cookie | 1 day | This cookie is necessary to process credit card transactions on the website. The service is provided by Stripe.com, which enables online transactions without storing credit card information. |
viewed_cookie_policy | 0 | 1 hour | The cookie is set by the GDPR plugin Cookie Consent and is used to store whether the user has agreed to the use of cookies or not. It does not store any personal data. |
Woocommerce Cart | 0 | persistent | |
Woocommerce fragments | HTML Local Storage | Session | |
Woocommerce Session | HTTP Cookie | 1 day | |
Woocommerce_ch_hash | HTTP Cookie | 6 days | This is not a necessary cookie which is set by WooCommerce. This is responsible for special features of the shopoware. |